Privacy Policy

 

WOW Filter is committed to protecting the privacy and confidentiality of personal information entrusted to us.

What Is meant by Personal Information?

The below mentioned privacy policy is applicable to all users of WOW Filter and everyone who provides information which can be personally identified. Personally Identifiable information is information which can be used to identify a particular person – ranging from full name, address, email, phone number and so on. Other information which could be indirectly traced back to the person is also applicable under this privacy policy.

The same could also be referred to in this policy as ‘personal information’.

What Is the Scope of WOW Filter’s Privacy Policy?

This policy is to address all policies and procedures related to information of a personal kind of our customers. By reading this policy, it is intended that you understand WOW Filter’s policies and procedures so that you know better how we use your personal information.

This privacy policy is applicable to WOW Filter, an Israel based firm, its various divisions, and other websites which could be related to WOW Filter, not limited to www.wowfilter.com.

This privacy policy is applicable to all customers of all related websites and for children who use WOW Filter, there is a children’s privacy policy in place. This also includes any information provided by parents or legal guardians. If there is a difference between the terms mentioned in the privacy policy and the children’s privacy policy, the latter supersedes the former with respect to the users.

Compliance with EU Data Privacy Directive

WOW Filter is in agreement with the EU data privacy policy directive to the extent of applying the information maintained by the website. As a customer, there are certain rights with regard to this information which you hold.

The customer agrees to the storage of his personal information on various servers around the world by agreeing to this privacy agreement.

Personal and Other Information Collected by WOW Filter

There could be various kinds of personal information that is collected by WOW Filter. Information that is provided by you voluntarily while buying one of our products, entering a contest, registering as a member on one of our websites, and signing up for any additional services could be sources of information stored on our servers. Any communication you send – including emails and phone calls – also could be sources of information.

The types of information collected by WOW Filter could be (but not limited to)

·         Name

·         Mailing Address

·         Email Address

·         Telephone numbers

·         Gender

·         Date of Birth

·         Credit Card Numbers

·         Online Transaction History

·         Personal Preferences, etc.

This information is used in accordance to the consent form as per applicable law, and will only be used for objectives for which it has actually been collected – as described in the privacy policy.

There could also be other information that is stored through technological means – like logging IP addresses and so on – for system administration purposes. This information will be used to make WOW Filter more interesting to you. Logging IP addresses is primarily used to determine the demographics of customers so that the delivered content can be targeted to your local interest in future upgrades.

There is also a tracking of your online activities via logs of database transactions and server interactions. This data could be used to make your usage of WOW Filter more enjoyable, by personalizing the experience you gain out of the website and its affiliates. This information also guides WOW Filter to identify which parts of the service are most appealing to you and which ones are not, so that we can deliver content as per your preference.

WOW Filter could also collect information stored on cookies. Cookies are small pieces of information that are stored on your computer itself, and could contain personal information. Cookies have multiple uses – they could store your access data including passwords, so that you don’t need to enter it multiple times each time you want to access WOW Filter. Cookies also contain information which helps us send messages tailored to your personal interest. These will also inform us as to how customers generally use our website and services.

You can always decline the storage of cookies by changing the options of your web browser. But doing so could bring down the experience standard.

Consent Of User

WOW Filter reserves all rights to collect, disclose, and use the personal information collected through various means. This could be done without your consent if required or permitted by law.

Apart from this exception, personally identifiable information will only be collected, disclosed and used in accordance with the consent form required by applicable law, and the usage of this information will be limited to the purposes for which it has been stored.

Your consent could be in various forms – implied consent or express consent, as per the information collected. Implied consent is when we can reasonably conclude that the consent has been given through your actions – like giving us your name and contact information on buying a service; or even by inaction – of not opting out of the privacy policy when giving your contact information on WOW Filter.

This privacy policy identifies the purposes for which the information thus gathered will be used or disclosed. If there is any additional purpose for which this information needs to be used, we will obtain your additional consent.

Why Does WOW Filter Collect Personal Information?

There are various reasons why WOW Filter collects and stores your personal information on its servers.

·         To understand you better, so that we can deliver better products targeted to your interests.

·         Better customer service

·         To ship / mail the products purchased / downloaded, and for processing the payment (if and when required)

·         To send you promotional offers suited to your interest

·         To respond to any of your queries and complaints in an apt manner, and

·         To check your eligibility for our products, services, discounts, sweepstakes, and other promotional offers.

You can also opt in to receive offers, promos, and other such benefits from WOW Filter. The information you provide at that time will solely by used to provide you with WOW Filter products which may interest you. We also solicit your feedback on our products and services, and the same information will be used then too.

If you have opted to share your information with us in these occasions, we also may update the other information we have on file with this one (if there is any updation required to be done)

What Kind of Personal Information Does WOW Filter Disclose, to Whom and Why?

WOW Filter may share your information with other websites hosted by the same group and its affiliates (if needed). In a situation like that, the personal information will only be used for the purposes explicitly mentioned under the heading ‘Why does WOW Filter collect Personal Information’.

In addition, there could also be information shared with certain third parties, governed by the rules set forth below.

1. To Third Parties To Perform Processing and Other Specialized Services: 

Your personal information could be shared with third parties that are necessary to fulfill the request you put in – like payment processing companies, prize fulfillment, contests, and collections.

These services are only sent information which is absolutely needed, and are on contract with WOW Filter to protect your privacy. They in turn do not share this information with anyone. The information cannot be used for any other purpose by these third parties.

2. To Third Parties in the Event of Legal Reasons: 

We may sometimes be required to disclose your personal information to government, federal, or other regulatory authorities if

·         Ordered by a court of law

·         To comply with a search warrant, subpoena or any other court order

·         To protect the rights and interests of the company

·         To investigate any reports of fraud – of using the email ID on our file to harass, threaten, or abuse people, or to spam the internet

·         To protect against unauthorized usage of WOW Filter

Sometimes, this disclosure could be without notice to you – if approved by law.

3. To a Third Party in the Event of a Significant Transaction or Other Event:  

If and when WOW Filter or any of its entities are sold, merged, amalgamated, financed by, liquidated, insolvent, or any other such happening (god forbid!!), the other parties involved in the transaction could have access to your information. They, and their consultants may have access to all our customer lists and databases as a part of the statutory auditing procedure.

But even in a situation like that, WOW Filter will only share your information under a strict agreement of confidentiality so that your personal information is not misused in any way. Once the transaction is complete, your information will be transferred back to WOW Filter or its affiliates. Then the information would again only be used for the purpose which it has been collected for.

How Long Does WOW Filter Retain Personal Information?

The information collected by WOW Filter will be stored on our servers for a period of time that is necessary to meet the purposes for which it has originally been collected, to comply with any legal requirements, or statutory retention periods. After that information is not necessary any longer, it will be deleted from our records including on the multiple servers we run.

What Security Measures Does WOW Filter Have in Place To Safeguard Personal Information?

WOW Filter uses state-of-the-art physical, electronic, and administrative protocols to protect your personal information from unauthorized access or loss. Passwords, firewalls, secure socket layers, and other such industry standard protocols are contained on our servers and other computer systems. All employees and third parties sign a strict non-disclosure agreement so that your information is protected and the usage is restricted to only those who need to access your information to carry out a request submitted by you, or required by our processes, or as mandated by law.

Where is my Personal Information Located?

There might be multiple locations where your information is stored, including on the various servers we have. All our servers are subject to the industry standard safeguards as mandated by the best companies in business, and will always be subject to the measures mentioned in this privacy policy to protect your information against unauthorized use, disclosure or deletion. You will always be able to identify the personal information stored by us, in accordance to this privacy policy.

Non-Personal Information

We sometimes collect information of a non-personal kind, and this cannot be traced back to you or to any specific person.

For example, when you browse our websites or use WOW Filter, there is information that we gather about the number of people who are viewing our site and browsing using WOW Filter, so we can learn about the features which are most in-demand. This data is also aggregates with other users to provide us with our user feedback reports. This will be used to personalize your experience of WOW Filter by displaying content and marketing information that is of interest to you in terms of personality, country, and other factors.

This anonymous information may also be disclosed to other parties.

Apart from this, we gather demographic information which helps us better understand the needs of customers from around the world in terms of page viewing, time spent, and so on – strictly for analytical purposes. We do not store this information, we do not use it at individual level and we don’t disclose it – except to contracted third parties who help us in analyzing our business model.

Online Policy Regarding Privacy of Children

WOW Filter has an additional children’s privacy policy and this is applicable to the specific use of children under 18. If the user is under 18, this policy supersedes the normal privacy policy we have in place. All information is governed by the United States Children’s Online Privacy Protection Act and the EU Data Privacy Directive.

You may visit http://www.ftc.gov/privacy/privacyinitiatives/childrens.php for more information on the policy.

While currently there are no services of WOW Filter targeted to the 18+ age group, there could be offerings in the future, and when registering on these websites, it is required that the users submit their date of birth and other such information. These details may be shared with a third party on an anonymous basis.

WOW Filter urges parents and guardians to keep track of their children’s online sojourn and to advise their kids on safeguarding identifiable personal information. While WOW Filter makes it extremely safe for children, there could still be some places where your advice makes a lot of difference.

While purchasing any items online, please note that your children’s information could be needed; and if given, stored on our servers. We normally do not use this information for any purpose, but may be needed for some use that comes up later.

By clicking on the ‘I Agree’ button at the end of this page, you are signifying your consent to collection, storage, and use of your and your child’s personal information. Any resulting correlation of such information is also with your consent.

Links to Third Party Sites

There might be websites through which you / your child gains access via hyperlinks. These sites may not be operated by WOW Filter, and these links might only be on the page as a convenience for you to find a related service quickly.

WOW Filter assumes no responsibility for any material outside of our service, including those sites which are accessed through means of a hyperlink displayed on WOW Filter.

Unless explicitly indicated, these sites have no affiliation with WOW Filter or any of its other websites. We disclaim responsibility for the viewing of any content not suited for children of under 18, accessed through a link on WOW Filter.

How To Control How Your Personal Information is Collected, Used and Disclosed by WOW Filter

You may choose to unsubscribe from the mail we send by clicking on the appropriate link at the end of every email we send you.

You may contact our customer care department with instructions you may have about our using your contact information or other personal information.

If you wish to see a copy of the information we have on record for you, you may send us a written request and if in accordance with the applicable law, that information will be furnished.

Questions, Comments or Accessing or Updating Your Personal Information

Any questions with regard to WOW Filter’s privacy policy or any of the other services offered by the portal can be had by contacting us.

You could also choose to contact us at

WOW Filter

22704 Ventura Blvd. Suite #436

Woodland Hills, CA 91364

United States of America

You could also ask us to remove your personal information from our servers, but please understand that withdrawing your consent will make us incapable of processing your orders in the future.

Acceptance of Privacy Policy

The privacy policy stated above is an outline of the information usage practices in use by WOW Filter.

By using this service, accessing our website, or by submitting any personal information, you agree to the terms and conditions of this policy. If you are not in accordance with our privacy policy, please do not click the ‘I Agree’ button below, and we request you to close the browser window and delete all cookies stored on your computer.

This policy can be changed, amended, modified and portions could be removed at any time at our discretion.

If there is a change in our policies, you may or may not be informed about it directly. But there will be a posting to our website from where you can view the latest copy of the privacy policy. If you are not in accordance with the modification, as and when they come up, you may choose to discontinue using our services at any time.